Marketing Analytics for Sales and Marketing Managers Using Microsoft Excel

(11th- 12th Sep 2014)


The biggest problem marketing and sales managers is determining the success of their efforts in achieving sustainable growth in their customer base, We waste an inordinate amount of time preparing reports that provide very little usable information that will assist with the allocation os scare resources.

This Master Class programme gives the attendees the knowledge to use the sophisticated features of Excel and Word to generate reports that will inform the reader in a way that was not possible a few years ago

Microsoft has in its Excel and Word applications developed toolsets unmatched by any other application costingmany time more